
cult.fit
About cult.fit
cult.fit is an Indian health and fitness platform headquartered in Bengaluru, Karnataka, owned by Curefit Healthcare Private Limited. The company was founded in 2016 by Mukesh Bansal, formerly the founder of Myntra, and Ankit Nagori, formerly chief business officer at Flipkart, with a vision of integrating fitness, food, mental wellness, and primary healthcare into a single connected consumer brand. The cult.fit fitness business operates a network of physical fitness centres across major Indian cities offering group workouts in formats such as strength training, cardio, yoga, dance, mixed martial arts, boxing, and functional training. The eat.fit business provides subscription-based healthy meals through cloud kitchens. The mind.fit and care.fit lines have at various points offered guided meditation, therapy, and primary-care services, while the live and on-demand workout app gives users access to digital classes from home. cult.fit also acquired and integrated the boutique fitness chain Gold's Gym India, expanding its physical footprint significantly. The company has raised funding from investors including Tata Digital, Accel, Temasek, Kalaari Capital, Chiratae Ventures, IDG Ventures, and others. Tata Digital made a strategic investment in cult.fit, and the brand is also distributed through the Tata Neu super-app. Indian fresher and early-career hiring at cult.fit typically targets software-engineer, mobile-engineer, data, product, design, content, and operations roles for the consumer-technology stack, with applications routed through the cult.fit careers page.
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