SEO Analyst

About the role

The SEO Analyst will join iPrism Technologies in Hyderabad to plan, execute and monitor search engine optimisation campaigns. You will work on website audits, keyword research, on‑page and off‑page tactics, and report performance using analytics tools, all while collaborating with clients and internal teams.

Responsibilities

• Conduct comprehensive website audits to uncover technical and content gaps.
• Perform keyword research and prioritize high‑value terms aligned with business goals.
• Develop and implement on‑page SEO strategies, including content optimisation and meta‑data updates.
• Execute off‑page activities such as link‑building, guest blogging, forum posting and social bookmarking.
• Monitor rankings, organic traffic and overall performance using Google Analytics and Google Search Console.
• Prepare regular dashboards and performance reports for clients and internal stakeholders.
• Collaborate with content creators, developers and social media teams to ensure SEO alignment.
• Stay updated on industry trends and incorporate basic PPC knowledge where relevant.

Eligibility

• Any graduate degree (B.E, B.Tech, B.Sc, MCA, etc.)
• Freshers with a strong interest in digital marketing and SEO.
• Good communication skills for client and team interaction.

Skills

• On‑page and off‑page SEO techniques
• Keyword research tools (Google Keyword Planner, Wordtracker, Keyword Discovery)
• Web analytics platforms (Google Analytics, Google Search Console)
• Content Management Systems (CMS) for content updates
• Basic knowledge of Google Ads / PPC
• Link‑building, guest posting and social bookmarking

Benefits

• Competitive salary described as “Best in Industry”.
• Hands‑on experience with real client projects.
• Learning environment with exposure to a wide range of SEO tools.
• Opportunity to work closely with experienced digital marketing professionals.